Independent product studio

Premium web apps, built in weeks.

Celium designs and builds polished apps, client platforms and internal tools, and helps businesses put AI to work properly. A working prototype in two to three weeks, live a few weeks later.

What I build

Products people actually enjoy using

For your clients and for your own team. Considered design, built properly, and made to be fast, secure and easy to run.

Client platforms and portals

Private, branded spaces for your clients: showcases, directories, enquiries and introductions. White-labelled for partners when you need it.

Customer apps

Mobile-first web apps people can save to their home screen, with no download. App Store and Google Play apps when they're worth it.

Internal tools

Dashboards, portals and workflows your own team uses every day. Replace the spreadsheets and copy-paste with something built around how you actually work.

AI, where it helps

Search that understands plain English, requests turned into clear briefs, assistants that know your content. Built in, not bolted on.

How it works

Three stages, each priced up front

You see a working product early, and you decide whether to carry on after the prototype. No long specifications, no surprises.

01

Prototype

2 to 3 weeks

A working version in your brand, with your real content. Something you can put in front of customers or partners before committing to more.

02

Build

4 to 6 weeks

The production platform: security, data protection, admin tools for your team, testing across devices, and hosting.

03

Care

Monthly

Hosting, monitoring, fixes and improvements for a fixed monthly fee, so the product keeps getting better.

Work

Recent products

Designed and built end to end, and in the hands of real users.

The VanguardClient platform

The Vanguard

A private client platform for a collective of respected design, delivery and lifestyle brands. Clients describe what they need, by text or voice, and AI search recommends the right members, with an introduction in a couple of taps.

Under a week
From brief to working prototype
Text or voice
AI search in plain English
PaliOS and Android

Pal: Your Health Coach

A nutrition and health coaching app with an AI coach you can message or talk to, and plans that adapt to your week. The latest version was designed and built solo.

38,000+
AI runs in production
Voice and chat
A coach that checks in
View on the App Store
What clients say

This is exactly what we wanted. Chris turned our brief into a working platform in days, and it feels completely on brand. Clients simply describe what they're looking for and the right members come straight back.

Jason BaileyCEO and Founder, The Vanguard
Why Celium

Studio quality, without the studio overhead

Product, commercial and technical

One person who shapes the product, keeps it commercially sensible and builds it, so nothing gets lost between a product manager, a designer and a developer.

Weeks, not months

I work with the latest AI development tools, which is how a polished product arrives this quickly.

Fixed prices

Each stage is priced before it starts. You always know what you're paying for.

AI consultancy

Put AI to work where it pays

Not sure where AI fits in your business? I help you find where it genuinely saves time or wins work, then design and build it properly, from a focused review to systems running in production.

Talk about AI
About

A new kind of product developer

Chris Davison
Chris DavisonProduct engineer · Newcastlechris@celiumai.com

I'm Chris Davison, a product engineer. I come from product, I think commercially, and I build everything myself: design and UX, front end, back end, and AI that runs in production at scale across web and mobile.

I started on the commercial side, at GSK and then delivering £100m+ programmes at Turner & Townsend, before founding Hawkr, an AI computer-vision advertising platform used by Johnson & Johnson, Shell and Sodexo. Since then I've worked in product and technology strategy for AI companies, including Mind Foundry, the Oxford University spin-out, shaping what gets built as well as how it's built.

I'm also a hands-on engineer. I founded Pal, an AI health coach on the App Store with more than 38,000 AI runs in production. I've architected AI systems that run in production for businesses across the UK.

Most projects are split between a product manager, a designer, developers and someone watching the budget. Celium puts all of that in one person, so what gets built makes commercial sense, is engineered properly and reaches people quickly. The name comes from mycelium, the network under the forest floor that quietly connects everything above it. I'm based in Newcastle and work with clients across the UK.

Start a project

Got an idea that needs building?